Roles and responsbilities
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Collect data o customers, competitors and consolidate information
into actionable items, reports and presentation.
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Understand business objectives and design sarveys to discover
prospective customer's preferences.
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Compile and analyze statistical data using modern and traditional
methods to collect it.
- Perform a valid and reliable market research SWOT analysis.
- Interpret data, formulate reports and make recommendations.
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Use online market research and catalogue findings to databases.
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Provide competitive analysis on various conpany;s market offerings,
identify market trades, pricing/business models, salesand method of
operation.
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Evaluate program methodology and key data to ensure that data on the
releases are accurate and the angle of the release is correct.
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Remain fully informed on market trends, other parties research and
implemented best practices.